The Brand of You in the Digital Age

Tomorrow I’ll be speaking along with Greg Swan from Weber Shandwick on “The Brand of You in the Digital Age“ for an event hosted by the Minnesota chapter of the American Marketing Association and co-sponsored by MIMA.

Should be a fun discussion with Greg. We’ve both been parsing the challenges in defining and promoting personal brands along with the difficulties companies face as their individual employee brands evolve, and in some cases eclipse the corporate brand. Greg has great professional as well as personal perspective, working in PR and working as a notorious music blogger.

We’ll be out at Grumpy’s Bar in Roseville for the event (doors open at 5:00pm, the presentation starts sometime after 5:30pm). Registration is now closed, but please show up. I suspect someone can find you a seat.

Here’s a link to my blog post for MNAMA on the event.

And we’ll be sure to post our presentation via Slideshare and other venues soon after.

[Image from wardomatic via Flickr.]