Software & Web Applications

What’s the future of advertising? We believe increasing personalized, location-based, moment-specific messaging and functionality will drive greater affinity and conversation with and for brands. That’s why we’re engaged in defining and developing our own software. We need to be able to build what we imagine.

Having this expertise in-house, like media-thinking and broadcast production, provides more holistic expertise for solving our clients’ marketing, product and distribution challenges.

In 2009 we launched SocialGPS, an iPhone app for outdoor enthusiasts to track and share location, time and personal preferences (e.g. your iPod playlist during a ride) with each other. In 2010 we secured angel funding and launched Curation Station, a multifacted toolkit helping brands put social content to work.