“Extendr emerged from a need to consolidate ‘my pile of links and social presences,’ said St. Paul’s Joseph Rueter, who created the service with Neil Berget. ‘This created angst about how people were going to find me. So I’m going to collect all my stuff in one place. That makes me easy to find.’”
‘Business cards have their place, Rueter said, but people meeting on social networks and the like aren’t about to mail each other their printed cards. As a more convenient alternative, Extendr serves as a ‘live, clickable resume,’ he noted.”
