Part of the appeal of owning your own business is watching the little interactions and the growth that occurs. It’s been a thrill working with our team this summer. I’m seeing new insights flourish, ideas flutter out and come to fruition. Of course, the big things count, too. Launching new brands and rebuilding and polishing existing brands. Even the occasional photo shoot brings joy.

We welcomed the leadership team at Magnet 360 into our space this afternoon for a photo shoot. Good to see they weren’t shy to embrace our viking culture.

A few weeks ago we announced our collaboration with Alexis Hudson handbags—you know, the brand beloved by Paris, Teri, Eva, Katherine, et al. Today we’re proud to announce the launch of the new AlexisHudsonInc.com and its related social media presence.

Lots of love went into our first project collaborating with Rachelle and Emily—our two fabulous clients. On a higher level we revised the site content strategy, site architecture and design and implemented a new e-comm shopping cart. Read the rest of this entry »

We’re excited to see the launch of our design system for the new Decorá Cabinets website. Many thanks to Emily and her team as well as our pal Kiran for excellent collaboration.

Founded in 1976, Decorá (part of the Masterbrand family of cabinets), offers semi-custom solutions for builders and remodelers. Every cabinet is hand-crafted in Jasper, Indiana.

We’re excited to see today’s launch of our client’s new site, Hayneedle.com. Congratulations to Ash, Karen, Jeremy and Heath!

We’re especially proud to see the brand’s positioning finally revealed—a labor of love for us, in collaboration with our friends at Taxi Branding and Dion and Mark. The team put in a ton of effort, and now it’s time to see where this new brand takes us all.

So, if you’re in the need of a hammock, dog kennel, telescope, bocce ball set, compost bin, coat rack, director’s chair, foosball table, room divider, canopy, patio furniture, chess set, platform bed, medicine cabinet, bird bath, swing set or any of over 200 specialty items—shop the new home of more choice: Hayneedle.com.