We collaborated for several years with Derek Jenkins, Chief Designer for VW Design Center California, to help him refine and deliver his vision for a new Microbus concept vehicle. Starting in 1998 we created a series of films to help Derek explain and promote the evolving Microbus concept inside Volkswagen worldwide.
This film was written, directed and produced by us through Redtree Productions for VW and Arnold Worldwide for the 2001 Detroit International Auto Show, where the Microbus concept was introduced to the public. DVDs of the film, along with a brochure and poster we designed, were handed out during press days. We also produced a launch website for the concept and this film, which generated tens of thousands of consumer requests to build the Microbus for the U.S. market.









